NVIDIA Teases “GeForce Gaming Celebration” For August 20th At Gamescom 2018

This afternoon NVIDIA announced their plans for a public “GeForce Gaming Celebration” later this month, taking place amidst the Gamescom expo in Cologne, Germany. Promising talk of games and “spectacular surprises,” this marks the first real GeForce-branded event that NVIDIA has held this year, and just over two years since they’ve held such a large event opposite a major gaming expo.

The world’s biggest gaming expo, Gamescom 2018, runs August 21-25 in Cologne, Germany. And GeForce will loom large there -- at our Gamescom booth, Hall 10.1, Booth E-072; at our partners’ booths, powering the latest PC games; and at our own off-site GeForce Gaming Celebration that starts the day before [August 20^th].

The event will be loaded with new, exclusive, hands-on demos of the hottest upcoming games, stage presentations from the world’s biggest game developers, and some spectacular surprises.

The timing of the event along with the vague description of what it’s about is sure to drive speculation about what exactly NVIDIA will have to show off, especially as we're approaching the end of NVIDIA's usual 24 - 30 month consumer product cycle. Their 2016 event opposite Dreamhack was of course the reveal of the GeForce 10 Series. And the date of this year’s event – August 20^th – happens to be same day as the now redacted/canceled NVIDIA Hot Chips presentation about “NVIDIA’s Next Generation Mainstream GPU.”

For what it’s worth, NVIDIA’s 2016 teaser didn’t say anything about the event in advance – it was merely an invitation to an unnamed event – whereas this teaser specifically mentions games and surprises. So make of that what you will.

Meanwhile, as noted previously, this is a public event. So NVIDIA says that there is a limited amount of space for Gamescom attendees and other locals to register and catch the event in person. Otherwise like most other NVIDIA events, this event will be live streamed for the rest of the world, with the event kicking off at 6pm CET.

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