Bringing a new range of hardware to market is not an easy task, even for Intel. The company has an install base of its ‘Gen’ graphics in hundreds of millions of devices around the world, however the range of use is limited, and it doesn’t tackle every market. This is why Intel started to create its ‘Xe’ graphics portfolio. The new graphics design isn’t just a single microarchitecture – by mixing and matching units where needed, Intel has identified four configurations that target key markets in its sights, ranging from the TeraFLOPs needed at the low-end up to Peta-OPs for high performance computing.
Leading up the charge on the driver and software side of the equation is Intel’s Lisa Pearce. Lisa is a 23 year veteran of Intel, consistently involved in Intel’s driver application and optimization, collaboration with independent software vendors, and Lisa now stands as the Director and VP of Intel’s Architecture, Graphics and Software Group, and Director of Visual Technologies. Everything under that bucket of Intel’s Graphics strategy as it pertains to drivers and software, all the way from integrated graphics through gaming and enterprise into high-performance, is in Lisa’s control.
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